Mockups
Here are my physical mockups I created for my campaign. I mocked up my posters and banner on a variety of places such as billboards and posters in a town. Having posters in a public place is effective as everyone walking by will be engaged by the bright colours and may stop to look further. Most of the posters encourage people to visit the website through a qr code and this is effective as it promotes the brand and builds identity.
Merchandise Mockups
I also made mockups for physical merchandise. First, I created a logo pin badge. These are quite conventional in terms merchandise, especially for a charity event as they are very simple to design. Other merchandise I have mocked up is a tote bag, a t shirt and some business cards. Regarding my campaign, the most effective design is definitely the business card and badges as they are easy to create and they will benefit the user as they are aesthetically pleasing as well as useful, having all of the information within them.